Credibility given GreyLion’s long-term focus on the lower middle market

Focus on founders and entrepreneurs, most often as their first institutional capital partner

Continuity, experience and support of the investment team

Partnership / References – our former partners speak volumes about GreyLion’s difference as a partner

Bespoke solutions:

• Driven by founder’s objectives

• Conservative Balance Sheets

• Modest or no leverage

• Shared vision about how to create value and how/when to capitalize on that value creation

• Repeatability and success of our LIFT Framework